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Last week I blogged about why we’ve decided to launch with iOS (iPad/iPhone) versions of our mobile application solutions first. According to Nielsen, Apple made substantial gains over Q4 2011 while Android declined. Apple’s net gain was somewhere around 36%. I’m sure the 4S had something to do with that and I don’t know how many new Android devices launched, but at last count it was about 65 across the major US carriers.
Taking into account 85% of our mobile traffic across a sampling of our clients sites comes from iOS (iPad/iPhone/iPod) devices, we wanted to find out which device people in the IR space prefer. We consider “in the IR space” to be IRO’s, retail investors, institutional investors and bloggers/analysts/media people. We consider “not in the IR space” to be people who do not work in IR in any capacity and people who do not invest.
These are the results of the survey:
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If you’re interested, here are the questions we asked:
1) What best describes you:
- I work in an Investor Relations office (IR manager, director, executive etc)
- I’m a retail investor
- I’m an institutional investor
- I’m an analyst, blogger or media person
What is your primary mobile device?
- Apple (iOS)
- Android
- Blackberry
- Windows Phone 7
- I don’t know/other
Do You Use and iPad?
Yes/No
